Established in 1984 as an offshore business entity in Nicosia, Cyprus.Pioneered the "Franchise" Regional office Business Model with the aim of building brand equity of the principle supplier through a responsive and dedicated route to market. Over Twenty Seven years of experience in managing a regional office with a wealth of continuous knowledge of implementing a successful business model. The ability to communicate and understand the culture of the region through a multilingual team. An effective supply chain management through warehousing facilities and logistical partners in Cambridge, UK and Dubai, U.A.E. Fast and flexible support that is not economically or feasibly possible from one sales office covering the global market. Vast database and intimate knowledge of local distributors capabilities, scope of activities and performance record.